Guerlain wished to boost it presence and visibility in Canada on social networks. The Antro agency responded to the call of tender with many concepts. One of them was my idea to create a social interactive and gamified experience whereby the users could share and discover beauty secrets and unlock special offers from the brand.

Guerlain wished to boost it presence and visibility in Canada on social networks. The Antro agency responded to the call of tender with many concepts. One of them was my idea to create a social interactive and gamified experience whereby the users could share and discover beauty secrets and unlock special offers from the brand.

Guerlain wished to boost it presence and visibility in Canada on social networks. The Antro agency responded to the call of tender with many concepts. One of them was my idea to create a social interactive and gamified experience whereby the users could share and discover beauty secrets and unlock special offers from the brand.